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Brading & St Helens

Interactive map displaying Brading & St Helens

About

The Brading & St Helens ward encompasses the historic town of Brading and the coastal settlement of St Helens, situated on the eastern coast of the Isle of Wight. The area is characterised by a mix of residential streets, local shops, and community facilities serving its population. The landscape includes stretches of farmland and the tidal expanse of Brading Harbour, a significant natural reserve. This environment supports various bird species and coastal habitats, contributing to the area's quiet, rural character away from the busier island resorts.

A notable feature is the ancient Brading Roman Villa, with its preserved mosaic floors, highlighting the area's long history of settlement. The coastline at St Helens offers views across the Solent and includes a green, a historic church, and a pebble beach. The Bembridge Windmill, a surviving example of the island's agricultural past, stands nearby. Daily life here centres around local commerce and the preservation of its natural and historical environments, with a pace influenced by its coastal setting.

Area overview

On average Brading & St Helens has high deprivation and very low crime levels, with around 45 crimes per 1,000 residents per year, about 47% below the South East average of 84 per 1,000. Approximately 6.7% of homes in this area are social housing provided by a local council or housing association. The average income per household in Brading & St Helens is £44,588 per year. There are 2 schools in Brading & St Helens: 2 primary (0 Outstanding and 2 Good) and 0 secondary (0 Outstanding and 0 Good). Brading & St Helens is home to around 3,415 people, with a population density of about 211.3 per km².

Crime rate
2/10
Crimes per 1k residents
45
Deprivation level
7/10
Income level
1/10
Social housing
6.7%
Connectivity
N/A

Area Profile

Brading & St Helens Population
3,415
Population density
211.3 per km²

Crime

Crime per 1,000 population

Violence and sexual offences
27.23(-14%)
Anti-social behaviour
3.81(-69%)
Public order
3.81(-37%)
Other theft
3.22(-43%)
Criminal damage and arson
2.93(-55%)
South East average

Demographics

Ethnic groups

British
3,268
95.7%
Other White
65
1.9%
Irish
14
0.41%
White and Black Caribbean (mixed)
12
0.35%
Other Asian
9
0.26%
Total population: 3,415

Economics

Education (age 16+)

Level 4 qualifications or above
828
28.27%
No qualifications
630
21.51%
Level 3 (A level)
493
16.83%
Level 2 (GCSEs 9-4)
391
13.35%
Level 1 (GCSEs 3-1)
279
9.53%
Total 16+ residents: 2,929

Housing

Housing tenure

Owns outright
805
51.4%
Owns with a mortgage
350
22.35%
Private landlord or letting agency
201
12.84%
Other social rented
154
9.83%
Other forms of private rent
36
2.3%
Total households: 1,566

Property prices in Brading & St Helens

Median price£265,000
Price per sq ft£296
Sales (last 12 months)40
Typical range (middle 50%)£212K – £318K

Based on 40 recent sales, the median property price is £265,000 (about £296 per square foot) in Brading & St Helens area, with individual transactions ranging from £100,000 up to £490,000.

Prices by property typelast 12 months

Median sale price, median price per square foot, sales count, and percentile information for each property type in Brading & St Helens over the last year.
TypeSalesMedian£/sq ft
Detached13£315,000£296
Semi-Detached14£270,000£304
Terraced11£204,000£308
Flats2£194,250£271

10-year price trendmedian sale price in Brading & St Helens

Sale price

Ten year median sale price trend for each property type in Brading & St Helens.
YearDetachedFlatsSemi-DetachedTerraced
2016£293,500£96,000£189,950£158,500
2017£258,750£129,950£232,500£157,750
2018£262,500£152,500£210,000£187,000
2019£292,000£165,000£223,500£186,475
2020£262,500£201,500£220,000£181,500
2021£320,000£141,000£255,000£220,000
2022£422,500£160,000£294,000£220,000
2023£340,000£177,000£275,000£230,000
2024£350,000£168,000£259,750£219,500
2025£310,000£229,250£237,500£222,500
2026£374,000£225,000£258,000£195,500
Ten year median sale price trend for each property type in Brading & St Helens.

Price per sq ft

Ten year median sale price per square foot trend for each property type in Brading & St Helens.
YearDetachedFlatsSemi-DetachedTerraced
2016£272£291£227£240
2017£272£213£210£211
2018£258£179£207£222
2019£250£138£225£220
2020£268£282£270£224
2021£309£307£287£280
2022£353£318£321£286
2023£414£277£304£417
2024£329£167£296£319
2025£286£431£271£285
2026£311£271£342£345
Ten year median sale price per square foot trend for each property type in Brading & St Helens.

Price distribution by property typelast 12 months

Price distribution by property type for Brading & St Helens in the last year.

Frequently asked questions about Brading & St Helens

Is Brading & St Helens safe?

Brading & St Helens records about 45 crimes per 1,000 residents per year, which is a very low crime rate for England: it scores 2 out of 10 on the Area360 crime scale, where 10 is the highest crime level.

What is the average house price in Brading & St Helens?

The median sale price in Brading & St Helens is £265,000 (about £296 per square foot) based on 40 registered sales according to HM Land Registry data.

Are there good schools in Brading & St Helens?

Brading & St Helens has 2 primary schools (2 Good). Ratings are from the latest Ofsted inspections.

How deprived is Brading & St Helens?

Brading & St Helens scores 7 out of 10 on the deprivation scale, where 10 is the most deprived. The typical neighbourhood in Brading & St Helens sits around rank 14,218 of 32,844 in England on the official Index of Multiple Deprivation (rank 1 is the most deprived).

What is the average household income in Brading & St Helens?

The average household income in Brading & St Helens is around £44,588 per year, and 7% of homes are social housing (ONS data).

Who are the local councillors for Brading & St Helens?

Brading & St Helens is represented by 1 elected councillor: Jonathan Francis Bacon (Independent).

All postcodes in Brading & St Helens

PO331TS

Lower Green Road

PO360EJ

Morton Road

PO360DW

West Street

PO360DL

Cross Street

PO360JF

Kyngs Close

PO331UR

The Diggings

PO360AY

Rowborough Lane

PO360AS

New Road

PO331TW

Latimer Road

PO331FW

The Mews

PO360DT

New Road

PO331XH

Broomlands Close

PO360JE

Coach Lane

PO334AR

Harding Shute

PO331YN

Carpenters Road

PO360QA

Brading & St Helens

PO331XY

Duver Road

PO360BY

Mallfield Terrace

PO331UZ

Westfield Road

PO331TU

Newlands

PO331FZ

Field Lane

PO360HZ

Hawkins Close

PO331UE

Mill Road

PO360EW

Morton Old Road

PO360AN

New Road

PO360AA

Yarbridge

PO331TA

Nelsons Quay

PO360ES

Upper Road

PO331YD

Downs View Road

PO334AS

East Ashey Lane

PO360DX

Lower Furlongs

PO360JB

Queens Drive

PO331YW

Carpenters Road

PO331UQ

Upper Green Road

PO360ED

Broadstone Crescent

PO331SX

Old Chapel Lane

PO360DA

Linden Terrace

PO331XZ

The Duver

PO331UW

The Diggings

PO360EB

Arnolds Yard

PO331UD

Mill Road

PO360DZ

Station Gardens

PO331XJ

North Quay

PO360BS

The Mall

PO331UF

Lower Green Road

PO360BT

The Mall

PO331TX

Newlands

PO360ET

Upper Road

PO331YL

Carpenters Road

PO360BW

Clarendon Close

PO360BU

The Mall

PO331UP

The Diggings

PO360AH

New Road

PO360HN

Lower Road

PO360HP

Hadrians Way

PO360EL

Morton Road

PO331TR

Latimer Road

PO331UY

Field Lane

PO360ER

Bullys Hill

PO331FY

Stonewood Gate

PO360BG

Old Pound Close

PO360BN

Morton Road

PO331UU

Field Lane

PO360PH

Morton Old Road

PO360DE

The Mall

PO360DH

High Street

PO360JA

Downs View Close

PO360DR

West Street

PO331YP

Brading & St Helens

PO331YF

Station Road

PO331YQ

Carpenters Road

PO331UG

Upper Green Road

PO360BD

Quay Lane

PO360AT

Quay Lane

PO360DF

The Bull Ring

PO331TD

Greystone Lane

PO331TY

Newlands

PO360DS

West Street

PO331YR

Latimer Road

PO331TL

Daish's Lane

PO360HX

St Marys Road

PO360HW

Lower Road

PO331YH

Mill Road

PO331XB

Upper Green Road

PO360EN

Morton Old Road

PO360QD

Brading & St Helens

PO360PL

Devonia Gardens

PO331QJ

Brading Road

PO360AB

New Road

PO360BJ

Morton Road

PO331XA

West Green

PO331YG

Carpenters Road

PO360AZ

Beaper Shute

PO360HU

Park Road

PO360AE

Arnolds Yard

PO360HL

Lower Road

PO360DN

West Street

PO331UL

Upper Green Road

PO331UH

Guildford Road

PO360AX

Broadstone Crescent

Data Sources

All data is sourced from official UK government agencies and public datasets. Last updated: 16/07/2026. Read more about how our statistics are calculated.