Area360 logo

Find postcode

Central

Interactive map displaying Central

About

Central ward encompasses much of Swindon's core urban area, including the primary shopping district and the historic Railway Village. The area is defined by its mix of retail spaces, commercial offices, and residential streets, creating a busy environment during the day. Key landmarks include the Brunel Centre mall and the adjacent bus station, which serve as major hubs for transport and commerce.

A notable aspect is the ward's direct connection to the town's railway heritage, with the Grade II listed Mechanics' Institute building standing as a prominent feature. Residential areas consist largely of Victorian and Edwardian terraced housing, particularly near the former railway works. The ward also contains several public parks and the main civic offices for the Borough of Swindon.

Area overview

On average Central has high deprivation and high crime levels, with around 188 crimes per 1,000 residents per year. Approximately 16.7% of homes in this area are social housing provided by a local council or housing association. The average income per household in Central is £48,026 per year. There are 4 schools in Central: 2 primary (0 Outstanding and 1 Good) and 2 secondary (0 Outstanding and 1 Good). Central is home to around 15,425 people, with a population density of about 5,994.2 per km2.

Crime rate
7/10
Crimes per 1k residents
188
Deprivation level
7/10
Income level
4/10
Social housing
16.7%
Connectivity
N/A

Area Profile

Central Population
15,425
Population density
5,994.2 per km²

Crime

Crime per 1,000 population

Violence and sexual offences
85.71(+160%)
Anti-social behaviour
59(+291%)
Shoplifting
26.19(+293%)
Public order
25.41(+286%)
Criminal damage and arson
17.89(+175%)
South West average

Demographics

Ethnic groups

Indian
6,312
40.91%
British
5,076
32.9%
Other White
1,286
8.33%
Other Asian
468
3.03%
Other
387
2.51%
Total population: 15,429

Economics

Education (age 16+)

Level 4 qualifications or above
3,340
26.88%
No qualifications
2,465
19.84%
Level 1 (GCSEs 3-1)
2,010
16.17%
Level 2 (GCSEs 9-4)
1,682
13.54%
Level 3 (A level)
1,387
11.16%
Total 16+ residents: 12,427

Housing

Housing tenure

Private landlord or letting agency
2,363
41.49%
Owns with a mortgage
1,503
26.39%
Owns outright
848
14.89%
Social rents from council
526
9.23%
Other social rented
258
4.53%
Total households: 5,696

Property prices in Central

Based on 83 recent sales, the median property price is £214,000 in Central area, with individual transactions ranging from £72,000 up to £560,000.

Price distribution per property type (last year)

Price distribution by property type for Central in the last year.

Median sale price and percentiles per property type (last year)

Median sale price, sales count, and percentile information for each property type in Central over the last year.
TypeSalesMedian
Detached8£406,500
Flats14£111,750
Semi-Detached8£279,900
Terraced53£208,000

10 years median price trend in Central

Ten year median sale price trend for each property type in Central.

All postcodes in Central

SN15HW

Westcott Place

SN11UQ

Regent Street

SN12ET

Rosebery Street

SN15LN

Albion Street

SN15EZ

Birch Street

SN11DY

Aylesbury Street

SN12ER

Rosebery Street

SN15AP

Farnsby Street

SN58WQ

Caen View

SN11DP

Corporation Street

SN11QG

Regent Street

SN11SQ

Temple Street

SN12DU

Broad Street

SN12HJ

Clarence Street

SN12NU

Shrivenham Road

SN15HS

Westcott Street

SN15LE

William Street

SN11LR

David Murray John Tower

SN12DR

Broad Street

SN12NT

Shrivenham Road

SN15AY

Farnsby Street

SN58ZN

Fry Close

SN11LT

David Murray John Tower

SN12NG

Fleming Way

SN14PH

Wootton Bassett Road

SN15EH

Bristol Street

SN15JJ

The Moorings

SN382AD

Central

Data Sources

All data is sourced from official UK government agencies and public datasets. Last updated: 16/01/2026.