Swatragh lies in the rolling countryside of Mid Ulster, its landscape defined by agricultural land and low hills. The settlement is centred along the Main Street, which functions as the local hub with essential services and community facilities. The area is primarily residential, with housing developments extending into the surrounding townlands. The rural character is strong, with fields and farmsteads bordering the village edges.
The local GAA club, St. Colm's, forms a significant part of community life here. The ward's boundaries encompass the townlands of Lisnamuck and Moneyneany, extending towards the foothills of the Sperrin Mountains. The Swatragh area is historically connected to linen production, a legacy of its past economic activity. The River Moyola flows nearby, influencing the local topography and drainage patterns across the ward.
