Property profile

Flat 129 Golden Square

Map showing Flat 1, 29 Golden Square, London

Property Price
150k200k250k300k400k500k750k1.5M

Estimated sale price

£1,290,000

Flats sold in West End

The box shows the middle 50% of flats sale prices, the whiskers show the 5th to 95th percentile, and the marker shows this property's estimated price.

Half of similar homes sold within the box; most sold within the wider line.

An indicative model estimate, not a survey or formal valuation.

This property vs market

Price per sq ftLocal median £1,562 per sq ft
£1,428 per sq ftEstimate vs local median: −£133 per sq ft (−8.5%)
Local sold pricesMedian for flats in West End
£1,250,000Estimate vs local median: +£42,000 (+3.3%)
How this estimate is calculated

Area360's automated valuation uses available property details, recorded sales and local market data to estimate a sale price. This automated estimate is a guide, not a survey, mortgage valuation or formal valuation. See the valuation methodology and limitations.

Estimate calculated .

Property facts

Property typeFlat / End-Terrace
Construction periodbefore 1900
Floor area84 m² / 904 sq ft
Rooms3 habitable / 3 heated
Floor level2
EPC ratingC
EPC inspection11 May 2023

Sales history

No recorded sales for this property in HM Land Registry data.

Local market

Property prices in West End

Median price£1,325,000
Price per sq ft£1,578
Sales (last 12 months)93
Typical range (middle 50%)£718K – £3.0M

Based on 93 recent sales, the median property price is £1,325,000 (about £1,578 per square foot) in West End area, with individual transactions ranging from £150,000 up to £17,500,000.

Prices by property typelast 12 months

Median sale price, median price per square foot, sales count, and percentile information for each property type in West End over the last year.
TypeSalesMedian£/sq ft
Terraced5£10,300,000£2,560
Semi-Detached1£6,258,097£—
Flats87£1,250,000£1,562

10-year price trendmedian sale price in West End

Sale price

Ten year median sale price trend for each property type in West End.
YearFlatsTerraced
2016£1,415,000£6,207,500
2017£1,730,000£4,275,000
2018£1,750,000£5,425,000
2019£1,907,500£11,950,000
2020£1,700,000£6,662,500
2021£1,840,500£5,000,000
2022£2,200,000£7,800,000
2023£1,855,000£5,935,000
2024£1,765,000£4,500,000
2025£1,375,000£11,400,000
2026£839,900£4,000,000
Ten year median sale price trend for each property type in West End.

Price per sq ft

Ten year median sale price per square foot trend for each property type in West End.
YearFlatsTerraced
2016£1,822£2,143
2017£1,874£1,395
2018£1,858£2,313
2019£1,914£4,084
2020£1,903£1,991
2021£2,013£1,970
2022£2,047£1,737
2023£2,090£2,262
2024£1,995£2,077
2025£1,654£2,560
2026£1,269£1,529
Ten year median sale price per square foot trend for each property type in West End.

Price distribution by property typelast 12 months

Price distribution by property type for West End in the last year.

Recent sales

There were 2 recent sold properties in the last 18 months near W1F 9JS.

Recent sold properties in the last 18 months near W1F 9JS
DateAddressTypeTenurePriceMap
13 Jun 2025Hardy House, 16 - 18, Beak Street, London, W1F 9RDOtherFreehold£19,500,000
10 Jul 202676, Brewer Street, London, W1F 9TXOtherFreehold£3,500,000

Other properties at this postcode

Area insights for W1F 9JS

Full area profile →

Overview

Postcode W1F 9JS is located in a major urban area, within the West End ward of Westminster in the London region, and forms part of the Fitzrovia West & Soho area. It has high deprivation and very high crime levels, with around 4,560.3 crimes per 1,000 residents per year, roughly 35.2× the London average of 130 per 1,000. The average income per household in Fitzrovia West & Soho is £68,395 per year. The nearest station is Piccadilly Circus, about 0.2 miles away. There are 6 primary and 1 secondary schools in the area. There are 9 parks nearby, the closest small park is Berkeley Square.

Crime rate
10/10
Crimes per 1k residents
4560
Deprivation level
7/10
Income level
4/10
Social housing
6.2%
Connectivity
10/10
Flood Risk
No risk
Noise Level
High

Deprivation level

7/10

Fitzrovia West & Soho has a high level of deprivation, ranked at position 13,000 out of 32,844 areas in the United Kingdom, placing it within the top 40% most deprived areas in England.

Crime level

10/10

Fitzrovia West & Soho has a very high crime rate, with approximately 4,560.3 reported incidents per 1,000 population each year.

Social housing

6.2%

Approximately 6.2% of homes on this street are social housing provided by a local council or housing association. Across the surrounding area, around 27.8% of dwellings are socially rented.

Income level

4/10

The average income per household in Fitzrovia West & Soho is £68,395 per year.

Noise Level

High

High noise level (70.0-74.9 dB) from road, approximately 198 ft away from W1F 9JS.

Flood risk

No risk

Fitzrovia West & Soho near W1F 9JS has no flood risk (less than 0.1% chance of a flood each year) from rivers and sea.

Transport

10/10

The nearest station is Piccadilly Circus located about 0.2 miles away. There are 5 stations nearby.

Nearby public transport stations for W1F 9JS
DistanceZoneNameLinesDirections
0.2 mi

1

Piccadilly Circus

Bakerloo, Piccadilly

Walking directions to Piccadilly Circus
0.3 mi

1

Oxford Circus

Bakerloo, Central, Victoria

Walking directions to Oxford Circus
0.4 mi

1

Green Park

Jubilee, Piccadilly, Victoria

Walking directions to Green Park

Parks

Nearby parks and green spaces for W1F 9JS
DistanceNameSizeDirections
0.4 miBerkeley SquareSmallWalking directions to Berkeley Square
0.3 miSt James's Square GardensSmallWalking directions to St James's Square Gardens
0.5 miCavendish SquareSmallWalking directions to Cavendish Square

Area Profile

Population
139
Population density
1,321.3 per km²

Crime

Crime per 1,000 population

Theft from the person
2,023.29(+21470%)
Other theft
1,313.24(+11389%)
Shoplifting
840.18(+8310%)
Violence and sexual offences
435.16(+1301%)
Anti-social behaviour
358.9(+1236%)
London average

Demographics

Ethnic groups

British
66
47.48%
Other White
50
35.97%
Roma
6
4.32%
Chinese
5
3.6%
White and Asian (mixed)
4
2.88%
Total population: 139

Economics

Education (age 16+)

Level 4+ (Degree)
96
73.28%
Level 3 (A level)
10
7.63%
No qualifications
9
6.87%
Other
9
6.87%
Level 2 (GCSEs 9-4)
6
4.58%
Total 16+ residents: 131

Housing

Housing tenure

Private landlord or letting agency
43
53.09%
Other forms of private rent
18
22.22%
Owns outright
10
12.35%
Owns with a mortgage
5
6.17%
Other social rented
4
4.94%
Total households: 81

Schools

In the W1F 9JS postcode area, located within Fitzrovia West & Soho, there are 6 primary and 1 secondary schools in close proximity.

Nearby primary and secondary schools for W1F 9JS
DistancePhaseNameTypeRating
0.1 miPrimarySoho Parish CofE Primary SchoolVoluntary aided school

Good

0.2 miSecondaryAcademy21Online provider

N/A

0.4 miNot applicableFashion Retail AcademyMiscellaneous

N/A

Local amenities

15 nearby supermarkets & convenience stores within mi of W1F 9JS

Nearby supermarkets & convenience stores for W1F 9JS
DistanceNameAddressDirections
0.1 miOne StopLower John Street, Westminster, W1F 9DTWalking directions to One Stop
0.1 miRice Wine Shop82 Brewer Street, London, W1F 9UAWalking directions to Rice Wine Shop
0.1 miEngland Pharmacy20 Glasshouse Street, London, W1B 5ARWalking directions to England Pharmacy
0.1 miWhole Foods Market20 Glasshouse Street, London, W1B 5ARWalking directions to Whole Foods Market
0.1 miWhole Foods MarketGlasshouse Street, Westminster, W1B 5APWalking directions to Whole Foods Market