Postcode insights

SW1V 3JU

Grosvenor Road

Pimlico South

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Interactive map showing SW1V 3JU and surrounding area

Crime
LowHigh

Detailed insights for SW1V 3JU

Overview

Postcode SW1V 3JU is located in a major urban area, within the Pimlico South ward of Westminster in the London region, and forms part of the Pimlico South area. It has high deprivation and low crime levels, with around 55 crimes per 1,000 residents per year, about 58% below the London average of 130 per 1,000. The average income per household in Pimlico South is £68,516 per year. The nearest station is Pimlico, about 0.2 miles away. There are 12 primary and 3 secondary schools in the area. There are 10 parks nearby, the closest medium park is Vauxhall Pleasure Gardens.

Crime rate
4/10
Crimes per 1k residents
55
Deprivation level
7/10
Income level
4/10
Social housing
8.4%
Connectivity
10/10
Flood Risk
No risk
Noise Level
Very High

Deprivation level

7/10

Pimlico South has a high level of deprivation, ranked at position 11,016 out of 32,844 areas in the United Kingdom, placing it within the top 34% most deprived areas in England.

Crime level

4/10

Pimlico South has a low crime rate, with approximately 55 reported incidents per 1,000 population each year.

Social housing

8.4%

Approximately 8.4% of homes on this street are social housing provided by a local council or housing association. Across the surrounding area, around 40.3% of dwellings are socially rented.

Income level

4/10

The average income per household in Pimlico South is £68,516 per year.

Noise Level

Very High

Very High noise level (>=75.0 dB) from road, approximately 66 ft away from SW1V 3JU.

Flood risk

No risk

Pimlico South near SW1V 3JU has no flood risk (less than 0.1% chance of a flood each year) from rivers and sea.

Transport

10/10

The nearest station is Pimlico located about 0.2 miles away. There are 5 stations nearby.

Nearby public transport stations for SW1V 3JU
DistanceZoneNameLinesDirections
0.2 mi

1

Pimlico

Victoria

Walking directions to Pimlico
0.3 mi

1,2

Vauxhall

South Western, Victoria

Walking directions to Vauxhall
0.5 mi

1

Nine Elms

Northern

Walking directions to Nine Elms

Parks

Nearby parks and green spaces for SW1V 3JU
DistanceNameSizeDirections
0.4 miVauxhall Pleasure GardensMediumWalking directions to Vauxhall Pleasure Gardens
0.5 miVauxhall ParkMediumWalking directions to Vauxhall Park
0.2 miSt. George's SquareSmallWalking directions to St. George's Square

Area Profile

Population
233
Population density
16,180.6 per km²

Crime

Crime per 1,000 population

Anti-social behaviour
24.63(-8%)
Violence and sexual offences
18.06(-42%)
Theft from the person
9.03(-4%)
Other theft
8.21(-28%)
Robbery
5.75(+62%)
London average

Demographics

Ethnic groups

British
92
39.66%
Other White
55
23.71%
Other
13
5.6%
Arab
11
4.74%
Chinese
10
4.31%
Total population: 232

Economics

Education (age 16+)

Level 4+ (Degree)
158
78.61%
Level 3 (A level)
18
8.96%
No qualifications
9
4.48%
Level 2 (GCSEs 9-4)
8
3.98%
Level 1 (GCSEs 3-1)
4
1.99%
Total 16+ residents: 201

Housing

Housing tenure

Owns outright
44
33.59%
Private landlord or letting agency
33
25.19%
Other forms of private rent
23
17.56%
Owns with a mortgage
20
15.27%
Other social rented
8
6.11%
Total households: 131

Property prices in Pimlico South

Median price£627,000
Price per sq ft£963
Sales (last 12 months)41
Typical range (middle 50%)£465K – £1.0M

Based on 41 recent sales, the median property price is £627,000 (about £963 per square foot) in Pimlico South area, with individual transactions ranging from £250,000 up to £2,951,000.

Prices by property typelast 12 months

Median sale price, median price per square foot, sales count, and percentile information for each property type in Pimlico South over the last year.
TypeSalesMedian£/sq ft
Terraced4£1,935,000£1,129
Flats37£567,500£913

10-year price trendmedian sale price in Pimlico South

Sale price

Ten year median sale price trend for each property type in Pimlico South.
YearFlatsTerraced
2016£856,000£2,700,000
2017£675,000£1,900,000
2018£804,000£1,875,000
2019£647,500£1,975,000
2020£750,750£1,820,000
2021£780,000£2,292,500
2022£715,000£2,190,000
2023£595,000£2,100,000
2024£540,000£1,850,000
2025£595,000£1,500,000
2026£520,000£1,970,000
Ten year median sale price trend for each property type in Pimlico South.

Price per sq ft

Ten year median sale price per square foot trend for each property type in Pimlico South.
YearFlatsTerraced
2016£1,053£1,120
2017£975£1,153
2018£1,009£980
2019£932£1,010
2020£1,046£1,145
2021£970£950
2022£1,032£1,148
2023£1,052£925
2024£994£1,041
2025£1,022£1,095
2026£941£1,052
Ten year median sale price per square foot trend for each property type in Pimlico South.

Price distribution by property typelast 12 months

Price distribution by property type for Pimlico South in the last year.

Recent sales

There were 50+ recent sold properties in the last 18 months near SW1V 3JU.

Recent sold properties in the last 18 months near SW1V 3JU
DateAddressTypeTenurePriceMap
26 Sept 2025Flat 14, Rivermill, 151, Grosvenor Road, London, SW1V 3JNFlatsLeasehold£627,000
09 Jun 2025Flat 32, Rivermill, 151, Grosvenor Road, London, SW1V 3JNFlatsLeasehold£1,110,000
09 May 2025Flat 26, 152, Grosvenor Road, London, SW1V 3JLFlatsLeasehold£420,000
21 Mar 202512A, Balvaird Place, London, SW1V 3SNTerracedFreehold£1,600,000
09 Dec 2025Flat 5, Hale House, 27, Lindsay Square, London, SW1V 2HSFlatsLeasehold£1,020,000

Schools

In the SW1V 3JU postcode area, located within Pimlico South, there are 12 primary and 3 secondary schools in close proximity.

Nearby primary and secondary schools for SW1V 3JU
DistancePhaseNameTypeRating
0.1 miNurseryTachbrook Nursery SchoolLocal authority nursery school

Good

0.2 miNot applicableFairley House SchoolOther independent special school

N/A

0.3 miPrimaryMillbank AcademyAcademy converter

Outstanding

Local amenities

15 nearby supermarkets & convenience stores within mi of SW1V 3JU

Nearby supermarkets & convenience stores for SW1V 3JU
DistanceNameAddressDirections
0.2 miPimlico NewsBessborough Gardens, Westminster, SW1V 2SDWalking directions to Pimlico News
0.2 miLords City Store12 Vauxhall Bridge Road, London, SW1V 2SDWalking directions to Lords City Store
0.2 miPopin2 Bessborough Street, London, SW1V 2JAWalking directions to Popin
0.2 miGreatway Food Store7 Lupus Street, London, SW1V 3ASWalking directions to Greatway Food Store
0.2 miSK Sweets2 Lupus Street, London, SW1V 3DYWalking directions to SK Sweets

Council Tax Bands

Annual council tax rates for Westminster district.

Band A£700
Band B£816
Band C£933
Band D£1,050
Band E£1,283
Band F£1,516
Band G£1,749
Band H£2,099

Council tax bands are based on the value of your property. Most homes fall into bands A to D.

Local councillor and member of parliament

Elected local representatives for SW1V 3JU, including ward councillors and the local member of parliament.

Local councillors

Jason Thomas Williams

Pimlico South - Elected 7 May 2026

Labour Party

Liza Begum

Pimlico South - Elected 7 May 2026

Labour Party

Robert William Eagleton

Pimlico South - Elected 7 May 2026

Labour Party

Member of parliament

Rachel Blake

Cities of London and Westminster - Elected 4 Jul 2024

Labour and Co-operative Party

Geographic Information

RegionLondonUKI
DistrictWestminsterE09000033
Parliamentary ConstituencyCities of London and WestminsterE14001172
WardPimlico SouthE05013803
ParishWestminster, unparished areaE43000236
MSOA (Middle Layer Super Output Area)Pimlico SouthE02000983
LSOA (Lower Layer Super Output Area)Westminster 024CE01004737
Police ForceMetropolitan Police
Postcode Introduced1982-03-01

Frequently asked questions about SW1V 3JU

Is SW1V 3JU (Pimlico South) safe?

The area around SW1V 3JU records about 55 crimes per 1,000 residents per year, which is a low crime rate for England: it scores 4 out of 10 on the Area360 crime scale, where 10 is the highest crime level. Across London as a whole the rate is about 130 per 1,000. The most common offences locally are anti-social behaviour, violence and sexual offences and theft from the person.

What is the average house price near SW1V 3JU?

The median sale price around SW1V 3JU in Pimlico South is £627,000 (about £963 per square foot) based on 41 registered sales according to HM Land Registry data.

What schools are near SW1V 3JU?

There are 20 schools close to SW1V 3JU, including Tachbrook Nursery School (Good), Fairley House School and Millbank Academy (Outstanding). Ratings are from the latest Ofsted inspections.

What is the nearest station to SW1V 3JU?

The closest station to SW1V 3JU is Pimlico in TfL zone 1, about 310 m away, serving the Victoria line.

How deprived is the area around SW1V 3JU?

SW1V 3JU scores 7 out of 10 on the deprivation scale, where 10 is the most deprived. Its neighbourhood ranks 11,016 of 32,844 in England on the official Index of Multiple Deprivation (rank 1 is the most deprived).

Who represents SW1V 3JU (Pimlico South) in Parliament and on the local council?

The Member of Parliament for Cities of London and Westminster covering SW1V 3JU is Rachel Blake (Labour and Co-operative Party), elected at the 2024 general election. The area is represented by 3 local councillors: Jason Thomas Williams (Labour Party), Liza Begum (Labour Party) and Robert William Eagleton (Labour Party).