Postcode W11 3SW is located in a major urban area, within the Holland ward of Kensington and Chelsea in the London region, and forms part of the Holland Park area. It has very low deprivation and very low crime levels, with around 30.3 crimes per 1,000 residents per year, about 77% below the London average of 130 per 1,000. The average income per household in Holland Park is £82,473 per year. The nearest station is Holland Park, about 0.1 miles away. There are 8 primary and 3 secondary schools in the area. There are 2 parks nearby, the closest large park is Holland Park.
Holland Park has a very low level of deprivation, ranked at position 29,340 out of 32,844 areas in the United Kingdom, placing it within the bottom 11% least deprived areas in England.
Holland Park has a very low crime rate, with approximately 30.3 reported incidents per 1,000 population each year.
Approximately 9.3% of homes on this street are social housing provided by a local council or housing association. Across the surrounding area, around 16.9% of dwellings are socially rented.
The average income per household in Holland Park is £82,473 per year.
Very High noise level (>=75.0 dB) from road, approximately 94 ft away from W11 3SW.
Holland Park near W11 3SW has no flood risk (less than 0.1% chance of a flood each year) from rivers and sea.
The nearest station is Holland Park located about 0.1 miles away. There are 5 stations nearby.
| Distance | Zone | Name | Lines | Directions |
|---|---|---|---|---|
| 0.1 mi | 2 | Holland Park | Central | Walking directions to Holland Park |
| 0.4 mi | 1,2 | Notting Hill Gate | Central, Circle, District | Walking directions to Notting Hill Gate |
| 0.6 mi | Shepherd's Bush | N/A | Walking directions to Shepherd's Bush |
| Distance | Name | Size | Directions |
|---|---|---|---|
| 0.3 mi | Holland Park | Large | Walking directions to Holland Park |
| 0.4 mi | Avondale Park | Small | Walking directions to Avondale Park |
Based on 66 recent sales, the median property price is £1,112,500 (about £1,097 per square foot) in Holland area, with individual transactions ranging from £188,000 up to £41,000,000.
| Type | Sales | Median | £/sq ft |
|---|---|---|---|
| Detached | 1 | £41,000,000 | £3,989 |
| Terraced | 4 | £2,967,500 | £1,662 |
| Flats | 61 | £945,000 | £1,075 |
Sale price
| Year | Flats | Terraced |
|---|---|---|
| 2016 | £1,086,688 | £2,365,000 |
| 2017 | £1,550,000 | £2,475,000 |
| 2018 | £1,660,000 | £3,322,500 |
| 2019 | £1,312,500 | £3,085,000 |
| 2020 | £1,480,000 | £2,675,000 |
| 2021 | £1,210,000 | £2,850,000 |
| 2022 | £1,675,105 | £2,642,500 |
| 2023 | £950,000 | £2,887,500 |
| 2024 | £1,075,000 | £3,010,000 |
| 2025 | £1,092,500 | £2,335,000 |
| 2026 | £778,750 | £8,400,000 |
Price per sq ft
| Year | Flats | Terraced |
|---|---|---|
| 2016 | £1,316 | £1,722 |
| 2017 | £1,586 | £1,329 |
| 2018 | £1,492 | £1,418 |
| 2019 | £1,282 | £1,537 |
| 2020 | £1,289 | £1,621 |
| 2021 | £1,395 | £1,507 |
| 2022 | £1,528 | £1,619 |
| 2023 | £1,188 | £1,481 |
| 2024 | £1,340 | £1,819 |
| 2025 | £1,198 | £1,334 |
| 2026 | £950 | £1,746 |
There were 50+ recent sold properties in the last 18 months near W11 3SW.
| Date | Address | Type | Tenure | Price | Map |
|---|---|---|---|---|---|
| 18 May 2026 | Flat 3, 38, Holland Park, London, W11 3RP | Flats | Leasehold | £1,375,000 | |
| 06 Oct 2025 | Flat 8, 38, Holland Park, London, W11 3RP | Flats | Leasehold | £1,275,000 | |
| 28 Feb 2025 | 44D, Holland Park, London, W11 3RP | Flats | Leasehold | £2,825,000 | |
| 05 Jun 2026 | Flat 8, 69, Holland Park, London, W11 3SL | Flats | Leasehold | £2,812,500 | |
| 18 Nov 2025 | Flat 5, 69, Holland Park, London, W11 3SL | Flats | Leasehold | £1,300,000 |
In the W11 3SW postcode area, located within Holland Park, there are 8 primary and 3 secondary schools in close proximity.
15 nearby supermarkets & convenience stores within mi of W11 3SW
| Distance | Name | Address | Directions |
|---|---|---|---|
| 0.1 mi | Tesco Express | 84-90 Holland Park Avenue, London, W11 3RB | Walking directions to Tesco Express |
| 0.1 mi | Z.Punjani Newsagents and American Food Store | Ladbroke Grove, Kensington and Chelsea, W11 3BG | Walking directions to Z.Punjani Newsagents and American Food Store |
| 0.2 mi | Bens | Holland Park Avenue, Kensington and Chelsea, W11 4UA | Walking directions to Bens |
| 0.2 mi | Holland Park Supermarket | Holland Park Avenue, Kensington and Chelsea, W11 4UE | Walking directions to Holland Park Supermarket |
| 0.3 mi | Little Waitrose | Notting Hill Gate, Kensington and Chelsea, W11 3QS | Walking directions to Little Waitrose |
Annual council tax rates for Kensington and Chelsea district.
Council tax bands are based on the value of your property. Most homes fall into bands A to D.
Elected local representatives for W11 3SW, including ward councillors and the local member of parliament.
Aarien Uday Om Areti
Holland - Elected 7 May 2026
Johnny Thalassites
Holland - Elected 7 May 2026
Lucy Knight
Holland - Elected 7 May 2026
Joe Powell
Kensington and Bayswater - Elected 4 Jul 2024
The area around W11 3SW records about 30 crimes per 1,000 residents per year, which is a very low crime rate for England: it scores 1 out of 10 on the Area360 crime scale, where 10 is the highest crime level. Across London as a whole the rate is about 130 per 1,000. The most common offences locally are violence and sexual offences, anti-social behaviour and vehicle crime.
The median sale price around W11 3SW in Holland Park is £1,112,500 (about £1,097 per square foot) based on 66 registered sales according to HM Land Registry data.
There are 20 schools close to W11 3SW, including Holland Park School, St Clement and St James CofE Primary School (Good) and SIAL (Good). Ratings are from the latest Ofsted inspections.
The closest station to W11 3SW is Holland Park in TfL zone 2, about 146 m away, serving the Central line.
W11 3SW scores 2 out of 10 on the deprivation scale, where 10 is the most deprived. Its neighbourhood ranks 29,340 of 32,844 in England on the official Index of Multiple Deprivation (rank 1 is the most deprived).
The Member of Parliament for Kensington and Bayswater covering W11 3SW is Joe Powell (Labour Party), elected at the 2024 general election. The area is represented by 3 local councillors: Aarien Uday Om Areti (Conservative and Unionist Party), Johnny Thalassites (Conservative and Unionist Party) and Lucy Knight (Conservative and Unionist Party).