Postcode insights

W12 7BD

Ingersoll Road

White City

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Interactive map showing W12 7BD and surrounding area

Crime
LowHigh

Detailed insights for W12 7BD

Overview

Postcode W12 7BD is located in a major urban area, within the White City ward of Hammersmith and Fulham in the London region, and forms part of the Shepherd's Bush North area. It has average deprivation and very high crime levels, with around 117.7 crimes per 1,000 residents per year, in line with the London average of 130 per 1,000. The average income per household in Shepherd's Bush North is £65,802 per year. The nearest station is Shepherds Bush Market, about 0.2 miles away. There are 11 primary and 2 secondary schools in the area. There are 6 parks nearby, the closest medium park is Shepherds Bush Green.

Crime rate
9/10
Crimes per 1k residents
118
Deprivation level
6/10
Income level
3/10
Social housing
15.5%
Connectivity
6/10
Flood Risk
No risk
Noise Level
High

Deprivation level

6/10

Shepherd's Bush North has an average level of deprivation, ranked at position 13,834 out of 32,844 areas in the United Kingdom, placing it within the top 42% most deprived areas in England.

Crime level

9/10

Shepherd's Bush North has a very high crime rate, with approximately 117.7 reported incidents per 1,000 population each year.

Social housing

15.5%

Approximately 15.5% of homes on this street are social housing provided by a local council or housing association. Across the surrounding area, around 40.7% of dwellings are socially rented.

Income level

3/10

The average income per household in Shepherd's Bush North is £65,802 per year.

Noise Level

High

High noise level (70.0-74.9 dB) from road, approximately 203 ft away from W12 7BD.

Flood risk

No risk

Shepherd's Bush North near W12 7BD has no flood risk (less than 0.1% chance of a flood each year) from rivers and sea.

Transport

6/10

The nearest station is Shepherds Bush Market located about 0.2 miles away. There are 5 stations nearby.

Nearby public transport stations for W12 7BD
DistanceZoneNameLinesDirections
0.2 mi

2

Shepherds Bush Market

Circle, Hammersmith and City

Walking directions to Shepherds Bush Market
0.4 mi

2

Wood Lane

Circle, Hammersmith and City

Walking directions to Wood Lane
0.4 mi

2

Goldhawk Road

Circle, Hammersmith and City

Walking directions to Goldhawk Road

Parks

Nearby parks and green spaces for W12 7BD
DistanceNameSizeDirections
0.5 miShepherds Bush GreenMediumWalking directions to Shepherds Bush Green
0.3 miHammersmith ParkMediumWalking directions to Hammersmith Park
0.3 miWormholt ParkSmallWalking directions to Wormholt Park

Area Profile

Population
256
Population density
18,623.2 per km²

Crime

Crime per 1,000 population

Violence and sexual offences
42.64(+37%)
Anti-social behaviour
33.63(+25%)
Drugs
17.42(+181%)
Vehicle crime
14.41(+54%)
Other theft
14.41(+26%)
London average

Demographics

Ethnic groups

British
134
51.94%
Other White
42
16.28%
Pakistani
16
6.2%
Caribbean
9
3.49%
Other Asian
8
3.1%
Total population: 258

Economics

Education (age 16+)

Level 4+ (Degree)
127
62.87%
Level 3 (A level)
31
15.35%
No qualifications
21
10.4%
Level 2 (GCSEs 9-4)
13
6.44%
Level 1 (GCSEs 3-1)
8
3.96%
Total 16+ residents: 202

Housing

Housing tenure

Owns outright
32
32.99%
Private landlord or letting agency
26
26.8%
Owns with a mortgage
20
20.62%
Other social rented
11
11.34%
Social rents from council
4
4.12%
Total households: 97

Property prices in White City

Median price£640,000
Price per sq ft£701
Sales (last 12 months)55
Typical range (middle 50%)£405K – £926K

Based on 55 recent sales, the median property price is £640,000 (about £701 per square foot) in White City area, with individual transactions ranging from £193,756 up to £3,000,000.

Prices by property typelast 12 months

Median sale price, median price per square foot, sales count, and percentile information for each property type in White City over the last year.
TypeSalesMedian£/sq ft
Terraced11£1,470,000£787
Detached1£1,450,000£691
Flats43£568,383£652

10-year price trendmedian sale price in White City

Sale price

Ten year median sale price trend for each property type in White City.
YearFlatsTerraced
2016£413,500£1,200,000
2017£435,500£1,345,000
2018£999,550£1,067,500
2019£800,000£1,060,000
2020£490,000£1,087,500
2021£478,000£1,145,000
2022£562,500£1,080,000
2023£562,500£1,115,000
2024£525,000£1,265,000
2025£525,000£1,577,500
2026£610,000£1,370,000
Ten year median sale price trend for each property type in White City.

Price per sq ft

Ten year median sale price per square foot trend for each property type in White City.
YearFlatsTerraced
2016£591£801
2017£709£795
2018£1,243£804
2019£1,115£727
2020£850£779
2021£752£742
2022£676£755
2023£819£768
2024£854£802
2025£757£822
2026£608£724
Ten year median sale price per square foot trend for each property type in White City.

Price distribution by property typelast 12 months

Price distribution by property type for White City in the last year.

Recent sales

There were 50+ recent sold properties in the last 18 months near W12 7BD.

Recent sold properties in the last 18 months near W12 7BD
DateAddressTypeTenurePriceMap
08 Jun 202622, Ingersoll Road, London, W12 7BDTerracedFreehold£1,370,000
15 Jul 202517, Arminger Road, London, W12 7BATerracedFreehold£1,470,000
29 Aug 202537, Ingersoll Road, London, W12 7BETerracedFreehold£1,350,000
23 May 202525, Ingersoll Road, London, W12 7BETerracedFreehold£1,675,000
17 Dec 202512, Arminger Road, London, W12 7BBTerracedFreehold£1,580,000

Schools

In the W12 7BD postcode area, located within Shepherd's Bush North, there are 11 primary and 2 secondary schools in close proximity.

Nearby primary and secondary schools for W12 7BD
DistancePhaseNameTypeRating
0.2 miPrimaryMiles Coverdale Primary SchoolCommunity school

Outstanding

0.2 miNot applicableJack Tizard SchoolCommunity special school

Outstanding

0.2 miPrimarySt Stephen's CofE Primary SchoolVoluntary aided school

Outstanding

Local amenities

15 nearby supermarkets & convenience stores within mi of W12 7BD

Nearby supermarkets & convenience stores for W12 7BD
DistanceNameAddressDirections
0 miOz & Nz Food & Wine318 Uxbridge Road, London, W12 7LJWalking directions to Oz & Nz Food & Wine
0 miSham LandUxbridge Road, Hammersmith and Fulham, W12 7LSWalking directions to Sham Land
0.1 miTesca Fine Food & Wine344 Uxbridge Road, London, W12 8NLWalking directions to Tesca Fine Food & Wine
0.1 miDamas GateUxbridge Road, Hammersmith and Fulham, W12 8NRWalking directions to Damas Gate
0.1 miAl-Madinah75 Uxbridge Road, London, W12 8NRWalking directions to Al-Madinah

Council Tax Bands

Annual council tax rates for Hammersmith and Fulham district.

Band A£1,013
Band B£1,182
Band C£1,351
Band D£1,520
Band E£1,857
Band F£2,195
Band G£2,533
Band H£3,039

Council tax bands are based on the value of your property. Most homes fall into bands A to D.

Local councillor and member of parliament

Elected local representatives for W12 7BD, including ward councillors and the local member of parliament.

Local councillors

Andrew Jones

White City - Elected 7 May 2026

Labour Party

Frances Umeh

White City - Elected 7 May 2026

Labour Party

Natalia Perez

White City - Elected 7 May 2026

Labour Party

Member of parliament

Andy Slaughter

Hammersmith and Chiswick - Elected 4 Jul 2024

Labour Party

Geographic Information

RegionLondonUKI
DistrictHammersmith and FulhamE09000013
Parliamentary ConstituencyHammersmith and ChiswickE14001264
WardWhite CityE05013752
ParishHammersmith and Fulham, unparished areaE43000203
MSOA (Middle Layer Super Output Area)Shepherd's Bush NorthE02000375
LSOA (Lower Layer Super Output Area)Hammersmith and Fulham 004CE01001945
Police ForceMetropolitan Police
Postcode Introduced1980-01-01

Frequently asked questions about W12 7BD

Is W12 7BD (Shepherd's Bush North) safe?

The area around W12 7BD records about 118 crimes per 1,000 residents per year, which is a very high crime rate for England: it scores 9 out of 10 on the Area360 crime scale, where 10 is the highest crime level. Across London as a whole the rate is about 130 per 1,000. The most common offences locally are shoplifting, violence and sexual offences and anti-social behaviour.

What is the average house price near W12 7BD?

The median sale price around W12 7BD in Shepherd's Bush North is £640,000 (about £701 per square foot) based on 55 registered sales according to HM Land Registry data.

What schools are near W12 7BD?

There are 20 schools close to W12 7BD, including Miles Coverdale Primary School (Outstanding), Jack Tizard School (Outstanding) and St Stephen's CofE Primary School (Outstanding). Ratings are from the latest Ofsted inspections.

What is the nearest station to W12 7BD?

The closest station to W12 7BD is Shepherds Bush Market in TfL zone 2, about 370 m away, serving the Circle and Hammersmith and City lines.

How deprived is the area around W12 7BD?

W12 7BD scores 6 out of 10 on the deprivation scale, where 10 is the most deprived. Its neighbourhood ranks 13,834 of 32,844 in England on the official Index of Multiple Deprivation (rank 1 is the most deprived).

Who represents W12 7BD (Shepherd's Bush North) in Parliament and on the local council?

The Member of Parliament for Hammersmith and Chiswick covering W12 7BD is Andy Slaughter (Labour Party), elected at the 2024 general election. The area is represented by 3 local councillors: Andrew Jones (Labour Party), Frances Umeh (Labour Party) and Natalia Perez (Labour Party).