Postcode insights

W1D 5QB

Gerrard Street

St James's

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Interactive map showing W1D 5QB and surrounding area

Crime
LowHigh

Detailed insights for W1D 5QB

Overview

Postcode W1D 5QB is located in a major urban area, within the St James's ward of Westminster in the London region, and forms part of the Strand, St James & Mayfair area. It has high deprivation and very high crime levels, with around 4,351.9 crimes per 1,000 residents per year, roughly 33.6× the London average of 130 per 1,000. The average income per household in Strand, St James & Mayfair is £81,840 per year. The nearest station is Leicester Square, about 0.1 miles away. There are 4 primary and 1 secondary schools in the area. There are 7 parks nearby, the closest medium park is Victoria Embankment Gardens.

Crime rate
10/10
Crimes per 1k residents
4352
Deprivation level
8/10
Income level
7/10
Social housing
25%
Connectivity
10/10
Flood Risk
No risk
Noise Level
High

Deprivation level

8/10

Strand, St James & Mayfair has a high level of deprivation, ranked at position 9,191 out of 32,844 areas in the United Kingdom, placing it within the top 28% most deprived areas in England.

Crime level

10/10

Strand, St James & Mayfair has a very high crime rate, with approximately 4,351.9 reported incidents per 1,000 population each year.

Social housing

25%

Approximately 25.0% of homes on this street are social housing provided by a local council or housing association. Across the surrounding area, around 23.9% of dwellings are socially rented.

Income level

7/10

The average income per household in Strand, St James & Mayfair is £81,840 per year.

Noise Level

High

High noise level (70.0-74.9 dB) from road, approximately 153 ft away from W1D 5QB.

Flood risk

No risk

Strand, St James & Mayfair near W1D 5QB has no flood risk (less than 0.1% chance of a flood each year) from rivers and sea.

Transport

10/10

The nearest station is Leicester Square located about 0.1 miles away. There are 5 stations nearby.

Nearby public transport stations for W1D 5QB
DistanceZoneNameLinesDirections
0.1 mi

1

Leicester Square

Northern, Piccadilly

Walking directions to Leicester Square
0.2 mi

1

Piccadilly Circus

Bakerloo, Piccadilly

Walking directions to Piccadilly Circus
0.3 mi

1

Covent Garden

Piccadilly

Walking directions to Covent Garden

Parks

Nearby parks and green spaces for W1D 5QB
DistanceNameSizeDirections
0.5 miVictoria Embankment GardensMediumWalking directions to Victoria Embankment Gardens
0.4 miSt James's Square GardensSmallWalking directions to St James's Square Gardens
0.3 miSoho Square GardensSmallWalking directions to Soho Square Gardens

Area Profile

Population
281
Population density
3,345.2 per km²

Crime

Crime per 1,000 population

Theft from the person
1,609.7(+17061%)
Other theft
1,011.24(+8747%)
Violence and sexual offences
747.49(+2306%)
Anti-social behaviour
435.84(+1523%)
Drugs
234.77(+3687%)
London average

Demographics

Ethnic groups

British
83
29.33%
Other White
74
26.15%
Chinese
41
14.49%
Other
12
4.24%
Indian
11
3.89%
Total population: 283

Economics

Education (age 16+)

Level 4+ (Degree)
167
61.4%
No qualifications
37
13.6%
Level 3 (A level)
29
10.66%
Other
14
5.15%
Level 1 (GCSEs 3-1)
13
4.78%
Total 16+ residents: 272

Housing

Housing tenure

Private landlord or letting agency
101
61.59%
Other social rented
30
18.29%
Owns outright
11
6.71%
Social rents from council
11
6.71%
Owns with a mortgage
5
3.05%
Total households: 164

Property prices in St James's

Median price£916,500
Price per sq ft£1,110
Sales (last 12 months)90
Typical range (middle 50%)£676K – £1.6M

Based on 90 recent sales, the median property price is £916,500 (about £1,110 per square foot) in St James's area, with individual transactions ranging from £300,000 up to £16,500,000.

Prices by property typelast 12 months

Median sale price, median price per square foot, sales count, and percentile information for each property type in St James's over the last year.
TypeSalesMedian£/sq ft
Terraced3£4,650,000£1,360
Flats87£900,000£1,110

10-year price trendmedian sale price in St James's

Sale price

Ten year median sale price trend for each property type in St James's.
YearFlatsTerraced
2016£1,042,750£5,000,000
2017£1,675,000£3,150,000
2018£1,560,375£2,950,000
2019£1,475,800£8,368,800
2020£1,440,000£3,547,500
2021£1,050,000£3,765,000
2022£1,573,200£5,000,000
2023£1,965,000£7,350,000
2024£1,300,000£4,075,000
2025£1,000,000£3,500,000
2026£675,000
Ten year median sale price trend for each property type in St James's.

Price per sq ft

Ten year median sale price per square foot trend for each property type in St James's.
YearFlatsTerraced
2016£1,579£1,467
2017£1,759£1,344
2018£1,849£1,239
2019£2,090£1,112
2020£1,928£1,373
2021£1,394£1,609
2022£1,701£1,304
2023£2,009£1,935
2024£1,420£1,410
2025£1,239£1,416
2026£1,012
Ten year median sale price per square foot trend for each property type in St James's.

Price distribution by property typelast 12 months

Price distribution by property type for St James's in the last year.

Recent sales

There were 4 recent sold properties in the last 18 months near W1D 5QB.

Recent sold properties in the last 18 months near W1D 5QB
DateAddressTypeTenurePriceMap
23 May 202512, Macclesfield Street, London, W1D 5BPOtherLeasehold£110,000
03 Mar 2025Flat 7, Exeter Mansions, 106, Shaftesbury Avenue, London, W1D 5EQFlatsLeasehold£750,000
01 Sept 202525, Lisle Street, London, WC2H 7BAOtherLeasehold£100,000
25 Apr 20255, Newport Place, London, WC2H 7JNOtherLeasehold£100,000

Schools

In the W1D 5QB postcode area, located within Strand, St James & Mayfair, there are 4 primary and 1 secondary schools in close proximity.

Nearby primary and secondary schools for W1D 5QB
DistancePhaseNameTypeRating
0.2 miPrimarySoho Parish CofE Primary SchoolVoluntary aided school

Good

0.3 miNot applicableThe Royal Ballet SchoolOther independent school

N/A

0.4 miNot applicableFashion Retail AcademyMiscellaneous

N/A

Local amenities

15 nearby supermarkets & convenience stores within mi of W1D 5QB

Nearby supermarkets & convenience stores for W1D 5QB
DistanceNameAddressDirections
0 mi泗和 SeeWoo18-20 Lisle Street, London, WC2H 7BAWalking directions to 泗和 SeeWoo
0 mi唐人街兴隆门行 Xing Long Men Supermarket9 Gerrard Street, London, W1D 5PLWalking directions to 唐人街兴隆门行 Xing Long Men Supermarket
0 miLoon Fung Supermarket42-44 Gerrard Street, London, W1D 5QGWalking directions to Loon Fung Supermarket
0 mi陽城海鮮舫 Young Cheng Fresh Seafood ShopDansey Place, Westminster, W1D 6EYWalking directions to 陽城海鮮舫 Young Cheng Fresh Seafood Shop
0.1 miLo’s Noodle Factory6 Dansey Place, London, W1D 6EZWalking directions to Lo’s Noodle Factory

Council Tax Bands

Annual council tax rates for Westminster district.

Band A£700
Band B£816
Band C£933
Band D£1,050
Band E£1,283
Band F£1,516
Band G£1,749
Band H£2,099

Council tax bands are based on the value of your property. Most homes fall into bands A to D.

Local councillor and member of parliament

Elected local representatives for W1D 5QB, including ward councillors and the local member of parliament.

Local councillors

Mark Angus Shearer

St James's - Elected 7 May 2026

Conservative

San Abishev

St James's - Elected 7 May 2026

Conservative

Tim Mitchell

St James's - Elected 7 May 2026

Conservative

Member of parliament

Rachel Blake

Cities of London and Westminster - Elected 4 Jul 2024

Labour and Co-operative Party

Geographic Information

RegionLondonUKI
DistrictWestminsterE09000033
Parliamentary ConstituencyCities of London and WestminsterE14001172
WardSt James'sE05013806
ParishWestminster, unparished areaE43000236
MSOA (Middle Layer Super Output Area)Strand, St James & MayfairE02000977
LSOA (Lower Layer Super Output Area)Westminster 018AE01004734
Police ForceMetropolitan Police
Postcode Introduced2000-12-01

Frequently asked questions about W1D 5QB

Is W1D 5QB (Strand, St James & Mayfair) safe?

The area around W1D 5QB records about 4352 crimes per 1,000 residents per year, which is a very high crime rate for England: it scores 10 out of 10 on the Area360 crime scale, where 10 is the highest crime level. Across London as a whole the rate is about 130 per 1,000. The most common offences locally are theft from the person, other theft and violence and sexual offences.

What is the average house price near W1D 5QB?

The median sale price around W1D 5QB in Strand, St James & Mayfair is £916,500 (about £1,110 per square foot) based on 90 registered sales according to HM Land Registry data.

What schools are near W1D 5QB?

There are 20 schools close to W1D 5QB, including Soho Parish CofE Primary School (Good), The Royal Ballet School and Fashion Retail Academy. Ratings are from the latest Ofsted inspections.

What is the nearest station to W1D 5QB?

The closest station to W1D 5QB is Leicester Square in TfL zone 1, about 186 m away, serving the Northern and Piccadilly lines.

How deprived is the area around W1D 5QB?

W1D 5QB scores 8 out of 10 on the deprivation scale, where 10 is the most deprived. Its neighbourhood ranks 9,191 of 32,844 in England on the official Index of Multiple Deprivation (rank 1 is the most deprived).

Who represents W1D 5QB (Strand, St James & Mayfair) in Parliament and on the local council?

The Member of Parliament for Cities of London and Westminster covering W1D 5QB is Rachel Blake (Labour and Co-operative Party), elected at the 2024 general election. The area is represented by 3 local councillors: Mark Angus Shearer (Conservative and Unionist Party), San Abishev (Conservative and Unionist Party) and Tim Mitchell (Conservative and Unionist Party).