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New Brighton

About

New Brighton ward occupies a northwestern coastal section of the Wirral Peninsula, fronting the Irish Sea and the mouth of the River Mersey. The area is defined by its extensive promenade and marine lake, with views across the water to the Liverpool skyline. Its geography includes a mix of residential streets and commercial centres focused along the main thoroughfares, serving the local community.

The area is anchored by Fort Perch Rock, a 19th-century coastal battery, and a long, sandy beach. A large, traditional lighthouse stands at the pier head, marking the channel. The local economy is oriented around leisure and services, with facilities centred on the seafront and the adjacent retail areas catering to both residents and visitors.

Area overview

On average New Brighton has high deprivation and moderate crime levels, with around 66 crimes per 1,000 residents per year. Approximately 8.1% of homes in this area are social housing provided by a local council or housing association. The average income per household in New Brighton is £42,267 per year. There are 3 schools in New Brighton: 2 primary (0 Outstanding and 2 Good) and 0 secondary (0 Outstanding and 0 Good). New Brighton is home to around 14,644 people, with a population density of about 6,149.6 per km2.

Crime rate

4/10

Crimes per 1k residents

Deprivation level

8/10

Income level

5/10

Connectivity

N/A

Area Profile

New Brighton Population

14,644

Population density

6,149.6 per km²

Crime

Violence and sexual offences

33.87(-9%)

Anti-social behaviour

17.48(-6%)

Public order

10.58(+5%)

Criminal damage and arson

6.62(-26%)

Drugs

3.82(+1%)

North West average

Demographics

British

13,555

92.52%

Other White

330

2.25%

Irish

150

1.02%

White and Asian (mixed)

0.63%

Other Asian

0.48%

Total population: 14,651

Economics

Level 4 qualifications or above

4,005

32.19%

Level 3 (A level)

2,266

18.21%

No qualifications

2,178

17.51%

Level 2 (GCSEs 9-4)

1,742

14%

Level 1 (GCSEs 3-1)

1,215

9.77%

Total 16+ residents: 12,441

Housing

Owns outright

2,251

32.56%

Owns with a mortgage

2,021

29.23%

Private landlord or letting agency

1,775

25.68%

Other social rented

575

8.32%

Other forms of private rent

175

2.53%

Total households: 6,913

Property prices in New Brighton

Based on 218 recent sales, the median property price is £195,500 in New Brighton area, with individual transactions ranging from £40,000 up to £590,000.

Price distribution per property type (last year)

Median sale price and percentiles per property type (last year)

Median sale price, sales count, and percentile information for each property type in New Brighton over the last year.
Type	Sales	Median	5th percentile	25th percentile (Lower quartile)	75th percentile (Upper quartile)	95th percentile
Detached	8	£403,750	£204,000	£312,500	£487,500	£567,250
Flats	54	£150,000	£65,650	£103,125	£184,750	£237,000
Semi-Detached	83	£251,000	£126,500	£192,500	£325,000	£434,500
Terraced	73	£187,500	£139,200	£163,000	£230,000	£300,400

10 years median price trend in New Brighton

All postcodes in New Brighton

CH457NR

Durban Road

CH455EP

Princess Road

CH455AP

Stanford Avenue

CH455DX

Earlston Road

CH455HH

Derby Road

CH455HZ

Oarside Drive

CH457PX

Hertford Drive

CH459LB

Victoria Road

CH459LJ

Gayton Avenue

CH459LP

Pickering Road

CH450NA

Mount Road

CH451JX

Egerton Street

CH451NA

Westbank Avenue

CH451NX

Ross Tower Court

CH457HH

Manor Mews

CH457QQ

Penkett Road

CH457QZ

Holland Road

CH451LB

Rake Lane

CH452LA

Windsor Street

CH452NR

Burlington Road

CH455AJ

Greenbank Avenue

CH455BN

Stoneyhey Road

CH457QA

Penkett Road

CH451HB

Seabank Road

CH457NJ

Carrington Road

CH457PE

Seabank Road

CH451LH

Vaughan Road

CH455AZ

Cardigan Road

CH455EA

Kirk Cottages

CH457AD

New Brighton

CH457SJ

Stratton Close

CH451NU

Gregson Court

CH452LU

Rowson Street

CH455EZ

Kirkway

CH457QG

Penkett Road

CH457RA

Holland Road

CH459JA

Gorsehill Road

CH459JX

Brisbane Avenue

CH459NT

Albion Place

CH451JU

Duke Street

CH452LZ

Rowson Street

CH452PD

Wellington Road

CH457PU

Hertford Drive

CH451LA

Seymour Street

CH451NQ

Melling Road

CH452NA

New Brighton

CH452NJ

The Cliff

CH452PB

Kings Parade

CH452PE

Egerton Street

CH455DL

Rake Lane

CH459NF

Montpellier Crescent

CH451HR

Pengwern Terrace

CH451NR

Rakersfield Court

CH455EL

Coronation Avenue

CH457NX

Bridgecroft Road

CH459NX

The Grennan

CH457QT

Hale Road

CH451LR

Kirkland Road

CH452NN

The Cliff

CH457NA

Strathcona Road

CH457ND

Imperial Avenue

CH457RB

Holland Road

CH452AD

Egerton Street

CH452LJ

Albert Street

CH455JR

Sandrock Close

CH451NT

New Tower Court

CH451HT

Brackenhurst Drive

CH452NS

Cressingham Road

CH452NX

Cavendish Road

CH455AG

Seabank Road

CH455BG

Field Road

CH455DG

Rake Lane

CH455HE

Turret Road

CH459JB

Gorsehill Road

CH459JG

Albion Street

CH451HN

Berkeley Drive

CH455BA

Sandridge Road

CH455BB

Sandridge Road

CH451JJ

Sandfield Terrace

CH452PF

Pilots Way

CH451HZ

Osborne Road

CH452JF

Victoria Road

CH452NG

Wellington Road

CH452PN

Wellington Road

CH455HF

Turret Road

CH455HL

Braunton Road

CH457QN

Penkett Road

CH455BD

Sutton Road

CH455BY

Shiel Road

CH455HY

Oarside Drive

CH457NN

Withens Lane

CH457PJ

Warwick Drive

CH451HF

Seabank Road

CH451HW

Mariners Road

CH452AB

Atherton Street

CH452HZ

King's Parade

CH452LL

Mason Street

CH452NY

Atherton Street

CH452PP

Watersedge Apartments

CH455DJ

Rake Lane

Data Sources

All data is sourced from official UK government agencies and public datasets. Last updated: 16/01/2026.

HM Land Registry • Police.uk • DfE • ONS • TfL • National Rail

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New Brighton

Interactive map displaying New Brighton

About

Area overview

Area Profile

Crime

Crime per 1,000 population

Demographics

Ethnic groups

Economics

Education (age 16+)

Housing

Housing tenure

Property prices in New Brighton

All postcodes in New Brighton

Data Sources