Postcode insights

W11 4DA

Wilsham Street

Notting Dale

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Interactive map showing W11 4DA and surrounding area

Crime
LowHigh

Detailed insights for W11 4DA

Overview

Postcode W11 4DA is located in a major urban area, within the Notting Dale ward of Kensington and Chelsea in the London region, and forms part of the Notting Dale area. It has very high deprivation and very high crime levels, with around 116.4 crimes per 1,000 residents per year, about 10% below the London average of 130 per 1,000. The average income per household in Notting Dale is £52,846 per year. The nearest station is Holland Park, about 0.3 miles away. There are 7 primary and 3 secondary schools in the area. There are 4 parks nearby, the closest small park is Avondale Park.

Crime rate
9/10
Crimes per 1k residents
116
Deprivation level
9/10
Income level
1/10
Social housing
84.1%
Connectivity
4/10
Flood Risk
No risk
Noise Level
No noise

Deprivation level

9/10

Notting Dale has a very high level of deprivation, ranked at position 6,306 out of 32,844 areas in the United Kingdom, placing it within the top 19% most deprived areas in England.

Crime level

9/10

Notting Dale has a very high crime rate, with approximately 116.4 reported incidents per 1,000 population each year.

Social housing

84.1%

Approximately 84.1% of homes on this street are social housing provided by a local council or housing association. Across the surrounding area, around 69.7% of dwellings are socially rented.

Income level

1/10

The average income per household in Notting Dale is £52,846 per year.

Noise Level

No noise

No significant noise sources from railways or roads near W11 4DA.

Flood risk

No risk

Notting Dale near W11 4DA has no flood risk (less than 0.1% chance of a flood each year) from rivers and sea.

Transport

4/10

The nearest station is Holland Park located about 0.3 miles away. There are 5 stations nearby.

Nearby public transport stations for W11 4DA
DistanceZoneNameLinesDirections
0.3 mi

2

Holland Park

Central

Walking directions to Holland Park
0.4 mi

Shepherd's Bush

N/A

Walking directions to Shepherd's Bush
0.4 mi

2

Latimer Road

Circle, Hammersmith and City

Walking directions to Latimer Road

Parks

Nearby parks and green spaces for W11 4DA
DistanceNameSizeDirections
0.1 miAvondale ParkSmallWalking directions to Avondale Park
0.2 miNorland North Open SpaceSmallWalking directions to Norland North Open Space
0.5 miExhibition ParkSmallWalking directions to Exhibition Park

Area Profile

Population
192
Population density
18,285.7 per km²

Crime

Crime per 1,000 population

Anti-social behaviour
43.74(+63%)
Violence and sexual offences
43.74(+41%)
Vehicle crime
17.79(+90%)
Other theft
13.34(+17%)
Burglary
9.64(+76%)
London average

Demographics

Ethnic groups

British
72
37.11%
Other White
34
17.53%
Arab
15
7.73%
White and Black Caribbean (mixed)
12
6.19%
Other
11
5.67%
Total population: 194

Economics

Education (age 16+)

Level 4+ (Degree)
72
41.38%
No qualifications
41
23.56%
Level 2 (GCSEs 9-4)
20
11.49%
Level 3 (A level)
17
9.77%
Level 1 (GCSEs 3-1)
9
5.17%
Total 16+ residents: 174

Housing

Housing tenure

Other social rented
88
77.88%
Private landlord or letting agency
14
12.39%
Social rents from council
7
6.19%
Owns outright
3
2.65%
Owns with a mortgage
1
0.88%
Total households: 113

Property prices in Notting Dale

Median price£695,000
Price per sq ft£947
Sales (last 12 months)25
Typical range (middle 50%)£380K – £1.3M

Based on 25 recent sales, the median property price is £695,000 (about £947 per square foot) in Notting Dale area, with individual transactions ranging from £150,000 up to £4,110,000.

Prices by property typelast 12 months

Median sale price, median price per square foot, sales count, and percentile information for each property type in Notting Dale over the last year.
TypeSalesMedian£/sq ft
Terraced6£1,575,000£1,285
Flats19£495,000£812

10-year price trendmedian sale price in Notting Dale

Sale price

Ten year median sale price trend for each property type in Notting Dale.
YearFlatsTerraced
2016£493,000£2,000,000
2017£510,000£1,350,000
2018£472,500£1,162,500
2019£480,000£1,250,000
2020£640,000£1,542,500
2021£512,500£1,500,000
2022£543,500£1,603,000
2023£670,000£1,259,000
2024£569,000£1,422,500
2025£518,425£1,725,000
2026£635,000£1,250,000
Ten year median sale price trend for each property type in Notting Dale.

Price per sq ft

Ten year median sale price per square foot trend for each property type in Notting Dale.
YearFlatsTerraced
2016£815£1,048
2017£1,023£1,104
2018£828£976
2019£685£1,139
2020£1,131£1,228
2021£821£863
2022£765£1,230
2023£872£1,058
2024£961£1,290
2025£922£1,301
2026£780£1,075
Ten year median sale price per square foot trend for each property type in Notting Dale.

Price distribution by property typelast 12 months

Price distribution by property type for Notting Dale in the last year.

Recent sales

There were 36 recent sold properties in the last 18 months near W11 4DA.

Recent sold properties in the last 18 months near W11 4DA
DateAddressTypeTenurePriceMap
15 May 2026Flat 5, 29, St James'S Gardens, London, W11 4RFFlatsLeasehold£1,990,000
04 Apr 202587, Princedale Road, London, W11 4NSTerracedFreehold£1,500,000
28 Mar 2025106, Princedale Road, London, W11 4NHTerracedFreehold£1,675,000
25 Nov 202575, Pottery Lane, London, W11 4NAFlatsLeasehold£1,650,000
31 Mar 2025The Cottage, 238, Walmer Road, London, W11 4PQTerracedFreehold£1,480,000

Schools

In the W11 4DA postcode area, located within Notting Dale, there are 7 primary and 3 secondary schools in close proximity.

Nearby primary and secondary schools for W11 4DA
DistancePhaseNameTypeRating
0.1 miPrimarySt Clement and St James CofE Primary SchoolVoluntary aided school

Good

0.1 miNurserySt Anne's & Avondale Park Nursery SchoolLocal authority nursery school

Good

0.1 miPrimaryAvondale Park Primary SchoolCommunity school

Good

Local amenities

15 nearby supermarkets & convenience stores within mi of W11 4DA

Nearby supermarkets & convenience stores for W11 4DA
DistanceNameAddressDirections
0.2 miMary Place StoreMary Place, Kensington and Chelsea, W11 4PLWalking directions to Mary Place Store
0.2 miSt Ann's StoreSt. Anns Road, Hammersmith and Fulham, W11 4STWalking directions to St Ann's Store
0.2 miSwan FoodstoreSwanscombe Road, Hammersmith and Fulham, W11 4SXWalking directions to Swan Foodstore
0.2 miCo-op FoodSt. Anns Road, Kensington and Chelsea, W11 4BSWalking directions to Co-op Food
0.2 miPremierClarendon Road, Kensington and Chelsea, W11 4JGWalking directions to Premier

Council Tax Bands

Annual council tax rates for Kensington and Chelsea district.

Band A£1,111
Band B£1,296
Band C£1,481
Band D£1,667
Band E£2,037
Band F£2,407
Band G£2,778
Band H£3,333

Council tax bands are based on the value of your property. Most homes fall into bands A to D.

Local councillor and member of parliament

Elected local representatives for W11 4DA, including ward councillors and the local member of parliament.

Local councillors

Claire Simmons

Notting Dale - Elected 7 May 2026

Labour Party

Kasim Ali

Notting Dale - Elected 7 May 2026

Labour Party

Portia Thaxter

Notting Dale - Elected 7 May 2026

Labour Party

Member of parliament

Joe Powell

Kensington and Bayswater - Elected 4 Jul 2024

Labour Party

Geographic Information

RegionLondonUKI
DistrictKensington and ChelseaE09000020
Parliamentary ConstituencyKensington and BayswaterE14001310
WardNotting DaleE05009399
ParishKensington and Chelsea, unparished areaE43000210
MSOA (Middle Layer Super Output Area)Notting DaleE02000581
LSOA (Lower Layer Super Output Area)Kensington and Chelsea 005BE01002872
Police ForceMetropolitan Police
Postcode Introduced1980-01-01

Frequently asked questions about W11 4DA

Is W11 4DA (Notting Dale) safe?

The area around W11 4DA records about 116 crimes per 1,000 residents per year, which is a very high crime rate for England: it scores 9 out of 10 on the Area360 crime scale, where 10 is the highest crime level. Across London as a whole the rate is about 130 per 1,000. The most common offences locally are shoplifting, violence and sexual offences and anti-social behaviour.

What is the average house price near W11 4DA?

The median sale price around W11 4DA in Notting Dale is £695,000 (about £947 per square foot) based on 25 registered sales according to HM Land Registry data.

What schools are near W11 4DA?

There are 20 schools close to W11 4DA, including St Clement and St James CofE Primary School (Good), St Anne's & Avondale Park Nursery School (Good) and Avondale Park Primary School (Good). Ratings are from the latest Ofsted inspections.

What is the nearest station to W11 4DA?

The closest station to W11 4DA is Holland Park in TfL zone 2, about 453 m away, serving the Central line.

How deprived is the area around W11 4DA?

W11 4DA scores 9 out of 10 on the deprivation scale, where 10 is the most deprived. Its neighbourhood ranks 6,306 of 32,844 in England on the official Index of Multiple Deprivation (rank 1 is the most deprived).

Who represents W11 4DA (Notting Dale) in Parliament and on the local council?

The Member of Parliament for Kensington and Bayswater covering W11 4DA is Joe Powell (Labour Party), elected at the 2024 general election. The area is represented by 3 local councillors: Claire Simmons (Labour Party), Kasim Ali (Labour Party) and Portia Thaxter (Labour Party).