Postcode W11 4RF is located in a major urban area, within the Norland ward of Kensington and Chelsea in the London region, and forms part of the Notting Dale area. It has very high deprivation and very high crime levels, with around 116.4 crimes per 1,000 residents per year, about 10% below the London average of 130 per 1,000. The average income per household in Notting Dale is £52,846 per year. The nearest station is Holland Park, about 0.3 miles away. There are 7 primary and 3 secondary schools in the area. There are 4 parks nearby, the closest small park is Avondale Park.
Notting Dale has a very high level of deprivation, ranked at position 6,306 out of 32,844 areas in the United Kingdom, placing it within the top 19% most deprived areas in England.
Notting Dale has a very high crime rate, with approximately 116.4 reported incidents per 1,000 population each year.
Approximately 65.4% of homes on this street are social housing provided by a local council or housing association. Across the surrounding area, around 69.7% of dwellings are socially rented.
The average income per household in Notting Dale is £52,846 per year.
No significant noise sources from railways or roads near W11 4RF.
Notting Dale near W11 4RF has no flood risk (less than 0.1% chance of a flood each year) from rivers and sea.
The nearest station is Holland Park located about 0.3 miles away. There are 5 stations nearby.
| Distance | Zone | Name | Lines | Directions |
|---|---|---|---|---|
| 0.3 mi | 2 | Holland Park | Central | Walking directions to Holland Park |
| 0.3 mi | Shepherd's Bush | N/A | Walking directions to Shepherd's Bush | |
| 0.4 mi | 2 | Shepherds Bush | Central, Overground, Southern | Walking directions to Shepherds Bush |
| Distance | Name | Size | Directions |
|---|---|---|---|
| 0.1 mi | Avondale Park | Small | Walking directions to Avondale Park |
| 0.2 mi | Norland North Open Space | Small | Walking directions to Norland North Open Space |
| 0.5 mi | Exhibition Park | Small | Walking directions to Exhibition Park |
Based on 46 recent sales, the median property price is £1,675,000 (about £1,626 per square foot) in Norland area, with individual transactions ranging from £310,000 up to £31,900,000.
| Type | Sales | Median | £/sq ft |
|---|---|---|---|
| Semi-Detached | 1 | £8,850,000 | £2,356 |
| Terraced | 24 | £3,043,750 | £1,707 |
| Flats | 21 | £773,000 | £1,369 |
Sale price
| Year | Flats | Semi-Detached | Terraced |
|---|---|---|---|
| 2016 | £874,000 | £9,957,500 | £4,750,000 |
| 2017 | £765,000 | £13,025,000 | £4,420,000 |
| 2018 | £950,000 | — | £4,332,000 |
| 2019 | £720,000 | £10,450,000 | £5,200,000 |
| 2020 | £695,000 | £13,187,500 | £3,300,000 |
| 2021 | £800,000 | £10,475,000 | £3,450,000 |
| 2022 | £1,250,000 | £18,034,500 | £4,063,750 |
| 2023 | £790,000 | £7,162,500 | £3,000,000 |
| 2024 | £1,025,000 | £16,500,000 | £4,900,000 |
| 2025 | £975,000 | £4,450,000 | £3,687,500 |
| 2026 | £773,000 | £8,850,000 | £2,285,000 |
Price per sq ft
| Year | Flats | Semi-Detached | Terraced |
|---|---|---|---|
| 2016 | £1,241 | £2,897 | £1,680 |
| 2017 | £1,246 | £3,310 | £1,604 |
| 2018 | £1,129 | — | £1,845 |
| 2019 | £1,216 | £2,924 | £1,756 |
| 2020 | £1,313 | £2,988 | £1,649 |
| 2021 | £1,317 | £2,524 | £1,837 |
| 2022 | £1,308 | £3,573 | £1,975 |
| 2023 | £1,219 | £2,444 | £1,840 |
| 2024 | £1,328 | £3,804 | £1,968 |
| 2025 | £1,498 | — | £1,688 |
| 2026 | £1,086 | £2,356 | £1,703 |
There were 36 recent sold properties in the last 18 months near W11 4RF.
| Date | Address | Type | Tenure | Price | Map |
|---|---|---|---|---|---|
| 15 May 2026 | Flat 5, 29, St James'S Gardens, London, W11 4RF | Flats | Leasehold | £1,990,000 | |
| 04 Apr 2025 | 87, Princedale Road, London, W11 4NS | Terraced | Freehold | £1,500,000 | |
| 08 May 2025 | 115, Wilsham Street, London, W11 4AU | Terraced | Freehold | £1,100,000 | |
| 28 Mar 2025 | 106, Princedale Road, London, W11 4NH | Terraced | Freehold | £1,675,000 | |
| 01 Aug 2025 | 12, St James'S Gardens, London, W11 4RD | Terraced | Freehold | £6,800,000 |
In the W11 4RF postcode area, located within Notting Dale, there are 7 primary and 3 secondary schools in close proximity.
15 nearby supermarkets & convenience stores within mi of W11 4RF
| Distance | Name | Address | Directions |
|---|---|---|---|
| 0.1 mi | St Ann's Store | St. Anns Road, Hammersmith and Fulham, W11 4ST | Walking directions to St Ann's Store |
| 0.1 mi | Swan Foodstore | Swanscombe Road, Hammersmith and Fulham, W11 4SX | Walking directions to Swan Foodstore |
| 0.2 mi | Mary Place Store | Mary Place, Kensington and Chelsea, W11 4PL | Walking directions to Mary Place Store |
| 0.2 mi | Mandeep News Food & Wine | 2 Addison Avenue, London, W11 4QR | Walking directions to Mandeep News Food & Wine |
| 0.2 mi | Co-op Food | St. Anns Road, Kensington and Chelsea, W11 4BS | Walking directions to Co-op Food |
Annual council tax rates for Kensington and Chelsea district.
Council tax bands are based on the value of your property. Most homes fall into bands A to D.
Elected local representatives for W11 4RF, including ward councillors and the local member of parliament.
Marc Goldfinger
Norland - Elected 7 May 2026
Stéphanie Petit
Norland - Elected 7 May 2026
Joe Powell
Kensington and Bayswater - Elected 4 Jul 2024
The area around W11 4RF records about 116 crimes per 1,000 residents per year, which is a very high crime rate for England: it scores 9 out of 10 on the Area360 crime scale, where 10 is the highest crime level. Across London as a whole the rate is about 130 per 1,000. The most common offences locally are shoplifting, violence and sexual offences and anti-social behaviour.
The median sale price around W11 4RF in Notting Dale is £1,675,000 (about £1,626 per square foot) based on 46 registered sales according to HM Land Registry data.
There are 20 schools close to W11 4RF, including St Clement and St James CofE Primary School (Good), St Anne's & Avondale Park Nursery School (Good) and Avondale Park Primary School (Good). Ratings are from the latest Ofsted inspections.
The closest station to W11 4RF is Holland Park in TfL zone 2, about 459 m away, serving the Central line.
W11 4RF scores 9 out of 10 on the deprivation scale, where 10 is the most deprived. Its neighbourhood ranks 6,306 of 32,844 in England on the official Index of Multiple Deprivation (rank 1 is the most deprived).
The Member of Parliament for Kensington and Bayswater covering W11 4RF is Joe Powell (Labour Party), elected at the 2024 general election. The area is represented by 2 local councillors: Marc Goldfinger (Conservative and Unionist Party) and Stéphanie Petit (Conservative and Unionist Party).