Postcode W11 4PD is located in a major urban area, within the Norland ward of Kensington and Chelsea in the London region, and forms part of the Notting Dale area. It has very high deprivation and very high crime levels, with around 116.4 crimes per 1,000 residents per year, about 10% below the London average of 130 per 1,000. The average income per household in Notting Dale is £52,846 per year. The nearest station is Holland Park, about 0.2 miles away. There are 7 primary and 3 secondary schools in the area. There are 2 parks nearby, the closest small park is Avondale Park.
Notting Dale has a very high level of deprivation, ranked at position 6,306 out of 32,844 areas in the United Kingdom, placing it within the top 19% most deprived areas in England.
Notting Dale has a very high crime rate, with approximately 116.4 reported incidents per 1,000 population each year.
Approximately 71.3% of homes on this street are social housing provided by a local council or housing association. Across the surrounding area, around 69.7% of dwellings are socially rented.
The average income per household in Notting Dale is £52,846 per year.
No significant noise sources from railways or roads near W11 4PD.
Notting Dale near W11 4PD has no flood risk (less than 0.1% chance of a flood each year) from rivers and sea.
The nearest station is Holland Park located about 0.2 miles away. There are 5 stations nearby.
| Distance | Zone | Name | Lines | Directions |
|---|---|---|---|---|
| 0.2 mi | 2 | Holland Park | Central | Walking directions to Holland Park |
| 0.4 mi | Shepherd's Bush | N/A | Walking directions to Shepherd's Bush | |
| 0.4 mi | 2 | Shepherds Bush | Central, Overground, Southern | Walking directions to Shepherds Bush |
| Distance | Name | Size | Directions |
|---|---|---|---|
| 0.2 mi | Avondale Park | Small | Walking directions to Avondale Park |
| 0.3 mi | Norland North Open Space | Small | Walking directions to Norland North Open Space |
Based on 47 recent sales, the median property price is £1,650,000 (about £1,607 per square foot) in Norland area, with individual transactions ranging from £310,000 up to £31,900,000.
| Type | Sales | Median | £/sq ft |
|---|---|---|---|
| Semi-Detached | 1 | £8,850,000 | £2,356 |
| Terraced | 24 | £3,043,750 | £1,707 |
| Flats | 22 | £736,500 | £1,306 |
Sale price
| Year | Flats | Semi-Detached | Terraced |
|---|---|---|---|
| 2016 | £874,000 | £9,957,500 | £4,750,000 |
| 2017 | £765,000 | £13,025,000 | £4,420,000 |
| 2018 | £950,000 | — | £4,332,000 |
| 2019 | £720,000 | £10,450,000 | £5,200,000 |
| 2020 | £695,000 | £13,187,500 | £3,300,000 |
| 2021 | £800,000 | £10,475,000 | £3,450,000 |
| 2022 | £1,250,000 | £18,034,500 | £4,063,750 |
| 2023 | £790,000 | £7,162,500 | £3,000,000 |
| 2024 | £1,025,000 | £16,500,000 | £4,900,000 |
| 2025 | £975,000 | £4,450,000 | £3,687,500 |
| 2026 | £773,000 | £8,850,000 | £2,285,000 |
Price per sq ft
| Year | Flats | Semi-Detached | Terraced |
|---|---|---|---|
| 2016 | £1,241 | £2,897 | £1,680 |
| 2017 | £1,246 | £3,310 | £1,604 |
| 2018 | £1,129 | — | £1,845 |
| 2019 | £1,216 | £2,924 | £1,756 |
| 2020 | £1,313 | £2,988 | £1,649 |
| 2021 | £1,317 | £2,524 | £1,837 |
| 2022 | £1,308 | £3,573 | £1,975 |
| 2023 | £1,219 | £2,444 | £1,840 |
| 2024 | £1,328 | £3,804 | £1,968 |
| 2025 | £1,498 | — | £1,688 |
| 2026 | £1,086 | £2,356 | £1,703 |
There were 35 recent sold properties in the last 18 months near W11 4PD.
| Date | Address | Type | Tenure | Price | Map |
|---|---|---|---|---|---|
| 04 Apr 2025 | 87, Princedale Road, London, W11 4NS | Terraced | Freehold | £1,500,000 | |
| 23 Apr 2026 | 78, Princedale Road, London, W11 4NL | Terraced | Freehold | £1,845,000 | |
| 31 Oct 2025 | 44, Princedale Road, London, W11 4NL | Terraced | Freehold | £3,775,000 | |
| 15 May 2026 | Flat 5, 29, St James'S Gardens, London, W11 4RF | Flats | Leasehold | £1,990,000 | |
| 09 Jan 2026 | 36, Pottery Lane, London, W11 4LZ | Terraced | Freehold | £3,000,000 |
In the W11 4PD postcode area, located within Notting Dale, there are 7 primary and 3 secondary schools in close proximity.
15 nearby supermarkets & convenience stores within mi of W11 4PD
| Distance | Name | Address | Directions |
|---|---|---|---|
| 0.2 mi | Holland Park Supermarket | Holland Park Avenue, Kensington and Chelsea, W11 4UE | Walking directions to Holland Park Supermarket |
| 0.2 mi | Mandeep News Food & Wine | 2 Addison Avenue, London, W11 4QR | Walking directions to Mandeep News Food & Wine |
| 0.2 mi | Bens | Holland Park Avenue, Kensington and Chelsea, W11 4UA | Walking directions to Bens |
| 0.2 mi | Swan Foodstore | Swanscombe Road, Hammersmith and Fulham, W11 4SX | Walking directions to Swan Foodstore |
| 0.2 mi | Mary Place Store | Mary Place, Kensington and Chelsea, W11 4PL | Walking directions to Mary Place Store |
Annual council tax rates for Kensington and Chelsea district.
Council tax bands are based on the value of your property. Most homes fall into bands A to D.
Elected local representatives for W11 4PD, including ward councillors and the local member of parliament.
Marc Goldfinger
Norland - Elected 7 May 2026
Stéphanie Petit
Norland - Elected 7 May 2026
Joe Powell
Kensington and Bayswater - Elected 4 Jul 2024
The area around W11 4PD records about 116 crimes per 1,000 residents per year, which is a very high crime rate for England: it scores 9 out of 10 on the Area360 crime scale, where 10 is the highest crime level. Across London as a whole the rate is about 130 per 1,000. The most common offences locally are shoplifting, violence and sexual offences and anti-social behaviour.
The median sale price around W11 4PD in Notting Dale is £1,650,000 (about £1,607 per square foot) based on 47 registered sales according to HM Land Registry data.
There are 20 schools close to W11 4PD, including St Clement and St James CofE Primary School (Good), Avondale Park Primary School (Good) and St Anne's & Avondale Park Nursery School (Good). Ratings are from the latest Ofsted inspections.
The closest station to W11 4PD is Holland Park in TfL zone 2, about 361 m away, serving the Central line.
W11 4PD scores 9 out of 10 on the deprivation scale, where 10 is the most deprived. Its neighbourhood ranks 6,306 of 32,844 in England on the official Index of Multiple Deprivation (rank 1 is the most deprived).
The Member of Parliament for Kensington and Bayswater covering W11 4PD is Joe Powell (Labour Party), elected at the 2024 general election. The area is represented by 2 local councillors: Marc Goldfinger (Conservative and Unionist Party) and Stéphanie Petit (Conservative and Unionist Party).