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Viables

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About

Viables is a residential and commercial district situated to the north of Basingstoke town centre. The area is anchored by the Festival Place shopping centre extension and the Basingstoke Leisure Park, which includes a cinema complex and various restaurants. Housing consists primarily of modern estates and some older post-war homes, providing a mix of accommodation for families and professionals. The layout is practical, with good road links to the A30 and M3 motorway facilitating commuting.

The local landscape is characterised by open parkland and playing fields, with the popular Eastrop Park and its boating lake located nearby. A notable local feature is the historical Viables Craft Centre, a collection of converted farm buildings that now house independent artisan workshops and studios. Daily life here is supported by several local supermarkets and schools, creating a self-contained community with convenient access to the wider town's amenities and employment centres.

Area overview

On average Viables has very low deprivation and moderate crime levels, with around 54 crimes per 1,000 residents per year. Approximately 5.7% of homes in this area are social housing provided by a local council or housing association. The average income per household in Viables is £60,529 per year. There are 4 schools in Viables: 2 primary (0 Outstanding and 2 Good) and 0 secondary (0 Outstanding and 0 Good). Viables is home to around 8,126 people, with a population density of about 3,186.6 per km2.

Crime rate
5/10
Crimes per 1k residents
54
Deprivation level
1/10
Income level
5/10
Social housing
5.7%
Connectivity
N/A

Area Profile

Viables Population
8,126
Population density
3,186.6 per km²

Crime

Crime per 1,000 population

Violence and sexual offences
27.81(-12%)
Anti-social behaviour
6.4(-48%)
Criminal damage and arson
5.66(-12%)
Drugs
5.17(+87%)
Public order
4.55(-25%)
South East average

Demographics

Ethnic groups

British
6,654
81.91%
Other White
462
5.69%
Other Asian
192
2.36%
Indian
170
2.09%
African
107
1.32%
Total population: 8,124

Economics

Education (age 16+)

Level 4+ (Degree)
2,041
30.47%
Level 3 (A level)
1,293
19.3%
Level 2 (GCSEs 9-4)
1,008
15.05%
No qualifications
977
14.58%
Level 1 (GCSEs 3-1)
799
11.93%
Total 16+ residents: 6,699

Housing

Housing tenure

Owns with a mortgage
1,272
38.07%
Owns outright
1,146
34.3%
Private landlord or letting agency
531
15.89%
Other social rented
308
9.22%
Other forms of private rent
48
1.44%
Total households: 3,341

Property prices in Viables

Based on 102 recent sales, the median property price is £331,250 in Viables area, with individual transactions ranging from £81,000 up to £790,000.

Price distribution per property type (last year)

Price distribution by property type for Viables in the last year.

Median sale price and percentiles per property type (last year)

Median sale price, sales count, and percentile information for each property type in Viables over the last year.
TypeSalesMedian
Detached10£547,775
Flats20£195,000
Semi-Detached35£400,000
Terraced37£319,000

10 years median price trend in Viables

Ten year median sale price trend for each property type in Viables.

All postcodes in Viables

RG224DT

Bartok Close

RG213HH

Cliddesden Road

RG213JE

Kingsmill Road

RG213EZ

Cliddesden Road

RG224DU

Grieg Close

RG213HF

Cliddesden Road

RG224HN

Britten Road

RG213ES

Cliddesden Court

RG224DS

Delius Close

RG224NP

Oldberg Gardens

RG224JH

Brahms Road

RG224EE

Coates Close

RG224NA

Mahler Close

RG224EW

Borodin Close

RG224NT

Tippett Gardens

RG213LA

Halliday Close

RG224AG

Wella Road

RG213HS

Sheppard Road

RG213PA

Loggon Road

RG213PE

Blunden Close

RG213BY

Skippetts Gardens

RG224HU

Sibelius Close

RG224PE

Ketelbey Rise

RG213LW

Morley Road

RG213JY

Ross Close

RG224LT

Viables Industrial Estate

RG224BT

Beverley Close

RG224NR

Maw Close

RG224EF

Coates Close

RG224BE

The Harrow Way

RG224JA

Holst Close

RG224BD

The Harrow Way

RG224AH

Lister Road

RG213EY

Cliddesden Road

RG224PF

Jays Close

RG224NW

Walton Close

RG224HP

Britten Road

RG213BP

Camlea Close

RG213HL

Grove Road

RG224AD

Kimbell Road

RG224EJ

Bliss Close

RG224EN

Borodin Close

RG224NB

Corelli Road

RG224EA

Grainger Close

RG224HY

Mozart Close

RG224FZ

Jays Close

RG213LE

Loveridge Close

RG213JN

Waverley Avenue

RG224AY

Kimbell Road

RG213FB

Skippetts Gardens

RG213HD

Foyle Park

RG224LY

Scarlatti Road

RG224BJ

Jays Close

RG213NU

Cranbourne Lane

RG213LB

Halliday Close

RG213PD

Aylwin Close

RG213JT

Schroeder Close

RG224GJ

The Harrow Way

RG213JU

Kingsmill Road

RG213HZ

Stocker Close

RG224BS

Jays Close

RG224FQ

Wella Road

RG224LX

Stravinsky Road

RG224AN

The Harrow Way

RG213LF

Loveridge Close

RG213JW

Frithmead Close

RG213NW

Cranbourne Lane

RG224AE

Wella Road

RG224BY

Viables Industrial Estate

RG224AP

Lennox Road

RG224BB

The Harrow Way

RG213HT

Sheppard Road

RG224DY

Grainger Close

RG213LH

Morley Road

RG224LZ

Delibes Road

RG224BP

Beethoven Road

RG213LP

Cottle Close

RG224JD

Wagner Close

RG224BL

The Harrow Way

RG213PF

Loggon Road

RG224HR

Britten Road

RG224NS

Berkeley Drive

RG213NY

Cranbourne Lane

RG213AT

Skippetts Lane East

RG224BX

The Harrow Way

RG224DX

Sullivan Road

RG224LA

Lister Road

RG213HU

Lightfoot Grove

RG224SB

Jays Close

RG213LL

Meadow Road

RG224HW

Britten Road

RG224GA

The Harrow Way

RG224EG

Coates Close

RG213NS

Radford Gardens

RG213HY

Stocker Close

RG213JA

Ferguson Close

RG224JS

Porter Road

RG224JB

Rossini Close

RG213LR

Morley Road

RG213HG

Neville Close

Data Sources

All data is sourced from official UK government agencies and public datasets. Last updated: 16/05/2026.